Stop Guessing.
See Deeper.
The Balanx System™: AI-powered skin analysis. Personalised protocol. Three steps. Your skin, finally understood.
Biometric Cleanser
Corrective Serum
Barrier Restore Cream
KLERATY is a Birmingham-based precision skin-tech company. Its flagship product, The Balanx System™, is an AI skin-analysis platform that reads five biometric markers and builds a personalised 3-step skincare protocol. It is not a quiz or a filter.
- Texture
- Tone
- Pigmentation
- Hydration
- Condition
- KLERATY
- A Birmingham-based precision skin-tech company.
- The Balanx System™
- KLERATY's proprietary AI skin-analysis platform that reads five biometric markers and builds a personalised 3-step skincare protocol.
- Dermal Blindness™
- The industry-wide problem of treating skin with products built for no one in particular.
Shop the
System.
Three precision formulations. One unified system. Each product is engineered to work in sequence with The Balanx System™ analysis protocol.
KLERATY Barrier-Safe Purifier
Biometric Gel-Milk Cleanser
Uses a biometric surfactant-free base to dissolve impurities without stripping lipids. The gel-to-milk transformation is triggered by contact with water, ensuring zero disruption to the acid mantle during cleansing.
KLERATY Reconstructive Intelligence
High-Penetration Barrier Serum
A high-penetration delivery system designed for deep-tissue soothing and structural barrier repair. A lipid-based encapsulation technique drives actives through the stratum corneum to the viable epidermis.
KLERATY Biometric Shield
Lipid-Identical Barrier Cream
Mimics the skin's natural moisture barrier to seal in actives and prevent trans-epidermal water loss. Formulated with a ceramide-cholesterol-fatty acid ratio that mirrors the stratum corneum's own lipid matrix.
The Balanx System™
Stop Guessing. See Deeper.
Scan
Open The Balanx System™ app and scan your face. Our AI reads your skin barrier integrity, hydration levels, and sebum balance in seconds.
Analyse
Your unique biometric data is processed to generate a personalised three-step skincare protocol built specifically for your skin, not a demographic.
Apply
Follow your personalised protocol using your Batch 001 products. Your protocol updates as your skin data evolves.
Illustrative interface. Actual results may vary.
From Exhausted to Empowered
KLERATY was born from a personal experience with acne, the endless trial and error, the wasted money on products that were never made for your skin, and the quiet exhaustion of never quite feeling at home in it. We built The Balanx System™ because skincare should start with your skin, not with a shelf.
Join the WaitlistScience First
Every formula is rooted in advanced research and real-world results.
Radical Honesty
We believe in transparency, truth, and earning your trust every day.
Real Empowerment
We create solutions that help you take control and feel your best.
Community Over Competition
We lift others up, share knowledge, and grow together.
Ending Dermal Blindness
Through AI & Science.
KLERATY was founded in Birmingham's B1 Innovation District by Fanta Kromah, a founder who spent 14 years searching for a skincare solution that actually worked for her skin. After thousands of pounds wasted and countless products that promised everything and delivered nothing, she stopped waiting for the industry to change. She built the change herself.
KLERATY exists because skincare has never truly seen you. Generic products. Generic protocols. Generic results. The industry has been built on guesswork, and people have been paying the price with their confidence, their money and their time. We call this Dermal Blindness. And we are ending it.
The Balanx System™ is our answer. An AI-powered skin analysis platform that reads your skin across five biometric markers: texture, tone, pigmentation, hydration and condition, and generates a personalised 3-step protocol matched to our own clinically formulated product range. Not a quiz. Not a filter. Real biometric data. Real answers. No guesswork.
This is skincare built on science, not shelves. Built on your skin, not someone else's. Built to last, because your skin deserves nothing less.
Stop Guessing. See Deeper.
Built on Four
Unbreakable Standards.
Analyse First. Repair Second.
Every KLERATY protocol begins with a biometric assessment, not a product recommendation. The skin barrier is measured before it is treated, a paradigm shift from traditional skincare.
Science Over Marketing
Every active ingredient is selected based on peer-reviewed dermatological data. No fragrance, no filler, no trend-chasing. Just validated science delivered at clinical concentrations.
Data Sovereignty
Your biometric data belongs to you. Always. KLERATY operates under a zero-sale data policy. Your dermal profile is never monetised, shared, or used without your explicit consent.
Engineered in Birmingham
Proud to be a Birmingham-founded, UK-registered company. All formulation and safety testing is conducted through our UK-based manufacturing and compliance partners. No offshore black-box manufacturing.
The KLERATY
Timeline.
From a 14-year personal battle with acne to a new approach to AI-driven barrier repair, every step of our journey has been driven by one question: what does the skin actually need?
Growing our founding waitlist toward 1,000 members ahead of Batch 001's public launch and pre-seed close.
We're at the beginning of something significant.
Batch 001 is your opportunity to be part of the founding cohort.
The Product
Laboratory.
Three formulations. One unified system. Each product is a precision instrument, engineered for a specific phase of the Balanx Protocol and grounded in dermatological science.
Barrier-Safe Purifier
Gel-to-Milk Cream
Cleans thoroughly without stripping your skin's natural barrier.
Uses a biometric surfactant-free base to dissolve impurities without stripping lipids. The gel-to-milk transformation is triggered by contact with water, ensuring zero disruption to the acid mantle during cleansing.
Reconstructive Intelligence
High-Penetration Delivery System
Delivers active ingredients deep into skin for real repair, not just surface hydration.
A high-penetration delivery system designed for deep-tissue soothing and structural barrier repair. A lipid-based encapsulation technique drives actives through the stratum corneum to the viable epidermis.
Biometric Shield
Lipid-Identical Occlusive
Locks in moisture and protects your skin's barrier from water loss.
Mimics the skin's natural moisture barrier to seal in actives and prevent trans-epidermal water loss. Formulated with a ceramide-cholesterol-fatty acid ratio that mirrors the stratum corneum's own lipid matrix.
Protocol
Selector.
Select your primary skin concern. The Balanx System™ reconfigures each product's role and active hierarchy to build a precision protocol specific to your barrier's needs.
Full Barrier Reconstruction Protocol
When the stratum corneum is compromised, every product must function as a structural intervention. This three-stage protocol rebuilds from the inside out, clearing debris, repairing viable epidermis, then sealing with a lipid-identical occluder.
Barrier-Safe Purifier
Surfactant-free purification that preserves the acid mantle and begins barrier support priming.
Reconstructive Intelligence
Lipid-encapsulated actives penetrate to the viable epidermis, supporting the skin’s natural repair processes and reinforcing the lipid bilayer.
Biometric Shield
Ceramide-identical lipid matrix locks in serum actives and helps reduce TEWL while barrier reconstruction is active.
This protocol is personalised to your selected concern and recalibrates automatically.
Secure This Protocol: Batch 001How to
Use the System.
Scan
The Balanx App
Scan with the Balanx App for a real-time biometric analysis. The AI maps your barrier profile and calibrates your protocol before you apply anything.
Cleanse
Barrier-Safe Purifier, Gel-Milk Cleanser
Apply the Barrier-Safe Purifier to dry skin and massage until the formula turns milky white. Rinse with lukewarm water. The surfactant-free base preserves your acid mantle throughout.
Treat & Protect
Reconstructive Intelligence + Biometric Shield
Apply 3 drops of Reconstructive Intelligence Serum to cleansed skin, pressing gently into the dermis. Follow with a pea-sized amount of Biometric Shield Cream to seal in actives and complete the barrier protocol.
Biometric Barrier
Reconstruction.
KLERATY actives are formulated to support the skin's natural barrier environment and reinforce the stratum corneum, the skin's outermost protective layer. Every intervention is targeted and grounded in dermatological science.
Acid Mantle Support
A healthy skin barrier depends on maintaining its natural acid mantle (pH 4.5–5.5). KLERATY formulations are designed to work in harmony with this pH range, avoiding disruption to the skin's natural protective environment.
Stratum Corneum Reinforcement
The skin's outermost layer, the stratum corneum, is a lipid-protein matrix. KLERATY's ceramide-identical blend replenishes depleted lipids in a ratio that mirrors the stratum corneum's native structure.
Trans-Epidermal Water Loss (TEWL) Control
TEWL is the gold-standard marker of barrier integrity. KLERATY actives are formulated to support sustained barrier restoration with continued use, helping to reduce transepidermal water loss over time.
Closed-Loop Feedback
The Balanx System™ re-scans the barrier after each treatment cycle. This feedback loop recalibrates your protocol over time, producing exponentially more precise barrier outcomes with every iteration.
Frequently
Asked.
Everything you need to know about The Balanx System™, Batch 001, and what to expect as a founding cohort member.
Still have questions? Our team responds within 48 hours.
Submit an EnquiryFounding Member
Intake.
Batch 001 is a closed, limited-allocation intake. Founding members receive priority access to The Balanx System™ before public launch, a direct line to share feedback that shapes future formulations, and full control over their personal data, including the right to access or delete it at any time, as set out in our Data Charter.
Initiate
Contact.
Every serious enquiry receives a direct response from our team in Birmingham. Clinicians, investors, and partners: use the relevant channel below.
General & Clinical Enquiries
Data never sold · Your data stays yours
Seed-stage enquiries, strategic alignment & Batch 001 investor access. Direct correspondence only.